The Dell XPS 13 sells for twice the price in South Korea than in the United States

Dell introduced the XPS 13 as an affordable alternative to Apple’s MacBook Neo, with a starting price of $699.99 in the United States. However, an analysis of WCCFTech has detected that this same base model is sold at a much higher price in other markets, a mismatch that breaks the positioning with which Dell launched it.

The entry-level configuration of the In South Korea, that same configuration is sold for 2,034,890 wonthe equivalent of about 1,410 dollars, more than double that in the United States.

The comparison is more revealing when placed next to the MacBook Neo, the model that Dell is trying to overshadow. In South Korea, the base configuration of Apple’s laptop, also with 8 GB of RAM and 256 GB of storage, costs 1,190,000 won, about $825. Compared to the $699 it costs in the United States, it represents a increase of 18%, very far from 101% which registers the XPS 13 in the same market jump.

The result is that, in South Korea, the basic Dell XPS 13 ends up costing 71% more than the MacBook Neo in its same configuration, just the opposite of the price argument with which Dell competes in the United States.

An additional finding on memory performance

WCCFTech He also adds information from his own tests on this model. According to the media, Windows 11 already consumes more than 70% of 8 GB of RAM of the XPS 13 without needing to open any applications, while the MacBook Neo, with the same amount of memory, can keep around 60 applications open simultaneously according to its own measurements. For now, Dell has not commented publicly on this price difference between markets, nor on whether it plans to adjust the distribution policy of the XPS 13 outside the United States.